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eMM Knowledge Session

The Power of Audiovisual Communication during Crises

How TV, radio and other forms of broadcast media can be effective in conveying information, emotion and reassurance to audiences

When crises strike — whether local or national — which role does broadcast really play? How can we assess the effectiveness of communication via channels such as television or radio? Which roles are newer media such as podcasts playing in crisis communications?

Watch below to learn from industry expert Amanda Coleman, renowned Crisis Communication Consultant and author of “Crisis Communication Strategies”. Coleman shares her valuable insights on these questions, plus much more. With over 25 years of experience, she has led the communication response to the Manchester Arena attack and advised organizations worldwide on navigating challenging times.

The webinar is moderated by Steph Bridgeman, who is a renowned Media Intelligence Consultant and board member of AMEC, the international association for the measurement and evaluation of communication.



To learn more about how international real-time broadcast monitoring can enhance your crisis management strategies, reach out to book a free consultation.

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