Platforms like YouTube, TikTok are of growing importance in the dissemination of digital content. Mainstream media, journalists, influencers, and brands attract the attention of users with their publications.
People use video content on social media to entertain themselves but also to share and receive information. Topics spread fast, opinions are discussed, and new trends arise. Social networks are the place to be for companies of all sizes and Influencer Marketing is still gaining popularity.
Monitoring social media video content can help companies understand target groups, their behavior and opinion. Keeping an eye on one’s popularity or on the movements of competitors can highly contribute to a business’ success. Identifying new potentials, managing the reputation and learning what customers have to say – all provided by one clever platform.
eMM monitors many social media video platforms and can add new ones on demand for tracking.
Our sophisticated speech-to-text engine not only provides important facts and figures, but also transcripts. This creates a valuable, comprehensible picture.
If your keywords generate new hits, you will be notified in real time and can view, edit and send them directly online via the dashboard of the eMM media monitoring tool.
With eMM's Dart Platform or API, you can:
eMM's Platform allows users to create channel groups that focus on a single media type (Social TV) or filter results by media type and monitored channels.
Register to the eMM Dart platform for free and explore it yourself:
![]() Integrate monitoring into your existing platforms. Create profiles, retrieve results, edit clips, and access full transcripts seamlessly. |
![]() Ensure no relevant broadcast content is missed with tailor-made TV monitoring solutions. |
![]() Automated 24/7 monitoring of radio and TV channels with instant alerts and keyword tracking. |
![]() Collaborate efficiently on monitoring projects, keeping your team updated in real time. |
![]() Monitor AM, FM, and online radio channels across multiple countries and languages. |
![]() Edit transcripts of monitored content directly within the platform for faster, more accurate reporting. |
Table 1.13.
| Media Monitoring | Media Intelligence | Technology & Support |
|---|---|---|
| Alerts | Reports | Speech-to-text |
| Super Profiles | Reach & AVE | API Integration |
| Transcript Editor | Auto Summary | LMU |
| TV | Logo Detection | |
| Radio | Video Clip Search | |
| Face Recognition | ||
| Online News | Long Term Data Archive | |
| Podcasts | Backup Recording | |
| Web TV | Customer Success Agent | |
| Social TV | ||
| Social Media |