Due to factors such as the digital revolution, cross-border political influences or financial liberalization, the pace of globalization has steadily increased in recent years. These developments have promoted the expansion of trade borders, investment opportunities, access to...
When it comes to the success and reputation of a business, being aware of what the media are saying is essential. In fact, overlooking media messages about a brand, the industry or the competition could become quite costly to a...
Disinformation is a hot topic worldwide. In only one week (observed period: 17 – 23 February, 2024) our media monitoring platform eMM Dart detected more than 232,000 mentions of the subject broadcast on selected TV, radio, web TV, and social TV...
eMedia Monitor (eMM) has once again positioned itself as an innovation leader in the media monitoring industry. The eMM team has developed an AI-based media content analysis tool that provides the user with a title and summary of the information broadcast as well as the...
Physicist Albert Turpain was in the basement of the Faculty of Science when he managed to send and receive the first Morse code radio transmission in 1894. This very moment was to change the world forever; it was the birth of...
Times are changing worldwide and the entertainment and media (E&M) industry is no stranger to this circumstance. After a strong upswing fuelled by the recovery of global economies following the Covid pandemic, the pace of growth in the E&M sector is expected to slow...
As the leading provider of global media monitoring services, our long experience in the sector has taught us at eMedia Monitor a lot about the needs of communication and PR professionals. One of the most frequent interests of our clients when they seek eMM’s help is to be...
Business Intelligence (BI) tools continue to be a driving force in data analysis, facilitating effective decision-making at a remarkable pace. Recent statistics indicate a robust trajectory for BI software, with global revenue projected to surge from an estimated US$ 22.24...
