International reports forecast a positive development for the global entertainment and media market between 2022 and 2025. The data shows that its value is expected to grow within that period reaching the 2.6 US$tn – a 5% CAGR between 2020 and 2025 (Pwc Report, 2021). Thus,...
As one of the worldwide media monitoring technology leaders, eMedia Monitor provides state-of-the-art monitoring of TV, radio and web TV in Spain and Latin America. From Argentina and Bolivia to Chile, Colombia, Ecuador and Mexico, just to mention some of the countries eMM...
Media monitoring is a popular activity among marketing and PR teams. It makes it possible to select multiple topics of interest and observe their dissemination and development on the...
Anyone dealing with American broadcast media will not be able to get around the term “DMA region” – but what exactly is a DMA...
Open Source Intelligence (OSINT) is an almost infinite source of information. In a nutshell, OSINT is the practice of analyzing freely accessible data from a wide range of repositories such as broadcast media, social media, search engines, public available archives,...
Christmas is a special time of the year. Many companies use seasonal promotions to increase their sales, which often depicts a large part of their annual profit. Planning effective strategies is an essential part and, therefore, companies tend to already start working on them...
eMedia Monitor has seen a rapidly growing demand for media monitoring services in the countries of the Middles East and North Africa. From Saudi Arabia or Qatar to the UAE or Yemen, a clear trend towards automated broadcast media monitoring is visible. In order to meet the...
Large companies doing broadcast monitoring have a challenge. With so many employees and so much content to be monitored, how can tasks be easily assigned to each team member while making sure that no double work is done and no chaos is...
